Hi! I’m Emma Li!

Merging digital and physical worlds to enhance people's well-being through design!

UX Designer

Explore My Projects

  • Bushfire-SafeNexus For ABC

    I designed, developed and launched a system that integrates ABC (Australian Broadcasting Corporation) apps, transportation screens, and community networks to help post-bushfire trauma survivors avoid future bushfires, prevent secondary trauma, and enhance community resilience.

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  • TactMemoir

    I designed and developed a glove that emotionally reconnects people across time and space by preserving, reproducing and sharing tactile memories.

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  • Chirping Habitat

    I designed and crafted an interactive, immersive experience and data visualization within a 360-degree projection cube to foster empathy for animal and environmental heritage.

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  • Luminous Link

    I designed and delivered an interaction between an app and light that fosters community engagement and a sense of belonging.

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EXPERIENCE.

Education

Master of Interaction Design and Electronic Arts | University of Sydney                                          2023-2024

Major courses: Design thinking, Interface design, Design programming, Experience design, System Design

Bachelor of Life Science | University of New South Wales                                                                         2020-2023

Major in Psychology.

Professional Experience

Fashion Brand Owner | ARONOIR                                                                                                          2020 - 2022

Fashion design that blends dark characteristics with nature, focusing on user experience, visual storytelling, and emotional engagement to create a distinctive brand identity.

Conducted user research to understand target audience preferences, market trends, and user behaviors, shaping design decisions based on insights;

Designed intuitive brand experiences by creating cohesive digital and physical touchpoints, including e-commerce UX/UI, social media engagement, and in-person exhibitions;

Developed user-centered fashion collections by testing prototypes, gathering user feedback, and iterating on designs to enhance customer satisfaction;

Increased brand engagement by 50% through interactive design strategies, storytelling-driven campaigns.

Skills

UX Design; Service design; User Research; Design Concepting, Prototyping, Usability Testing, Visual Design

Tools

Design: Figma; Adobe Suite (Photoshop, After Effects, InDesign, Illustrator, Premiere Pro)

Programming: HTML; CSS; JavaScript; Processing; TouchDesigner

3D: Rhino, Unity

Video: After Effects, Premiere Pro, Adobe Audition

I’m a UX designer passionate about user research and human-centered concepts, with a knack for turning abstract ideas into tangible, impactful designs. What sets me apart is my focus on merging the digital and physical worlds, using technology to enhance people's well-being.I aspire to become a design lead, creating meaningful solutions that drive real, positive change for society.